Welcome to Behind the Brand
A hands-on creative partner producing on-brand, done-for-you assets – everything from landing pages to social graphics – without the overwhelm or endless back-and-forth.
Behind the Brand is designed for business owners who want to stay in their zone of genius, not be the designer, strategist, or project manager.
Instead of being stuck behind the scenes, creating every post, page, and visual from scratch, you get to step into your role as a visionary, delegating with direction and executing with ease.
Through a streamlined credit-based design system, you can request exactly what you need – whether it’s branded content, campaign materials, website updates, or a full refresh – knowing it’ll be delivered on-brand, on time, and with strategy baked in.
Behind the Brand is designed for business owners who want to stay in their zone of genius, not be the designer, strategist, or project manager.
Instead of being stuck behind the scenes, creating every post, page, and visual from scratch, you get to step into your role as a visionary, delegating with direction and executing with ease.
Through a streamlined credit-based design system, you can request exactly what you need – whether it’s branded content, campaign materials, website updates, or a full refresh – knowing it’ll be delivered on-brand, on time, and with strategy baked in.
Consistency that can scale
Growth that's intentional,
not accidental
Feel seen and trusted immediately
so sales happen faster
Lets break it down!
Professional + Done-For-You
You're likely tired of piecing things together or hiring freelancers that need heavy direction. Through our premium service, you can trust the outcome to meet a high standard.
Graphic and Web Design
The scope of our creative service.
On Demand + On Brand
Request what you need, when you need it. No waiting for long project timelines.
Clients can get high-quality design support whenever they need it, and they never have to worry about it going off-message or off-style. It’s convenience and consistency.
You don’t need to be behind the brand
to stay aligned with it.
It’s time to lead with vision
and grow into your next chapter.
Professional + Done-For-You
You're likely tired of piecing things together or hiring freelancers that need heavy direction. Through our premium service, you can trust the outcome to meet a high standard.
Graphic and Web Design
The scope of our creative service.
On Demand + On Brand
Request what you need, when you need it. No waiting for long project timelines.
Clients can get high-quality design support whenever they need it, and they never have to worry about it going off-message or off-style. It’s convenience and consistency.
You don’t need to be behind the brand to stay aligned with it.
It’s time to lead with vision and grow into your next chapter.
You’ve built a brand, but the creative side feels like it’s never done. Whether it’s content creation, designing visuals, or crafting your next campaign, it always feels like there’s something more to do. You want to create a brand experience that reflects your vision but struggle to find the time or energy to execute it all while keeping your business growing.
You’re constantly tweaking your brand, but it never fully feels like you.
Your website is on version 4.5 and still doesn’t convert.
You rewrite your offers every quarter because none of them stick.
You’re using ChatGPT more than your own voice.
You’ve got beautiful ideas, but no system to carry them through.
And the worst part? You’re the visionary… but you’re also the designer, the copywriter, the strategist, and the entire creative team.
And let Behind the Brand be the solution
This is where Behind the Brand steps in
It’s not another redesign. It’s a system.
A creative partnership that brings structure to your vision, consistency to your brand, and momentum to your growth.
No more guesswork. No more starting from scratch.
Just clear direction, aligned design, and brand leadership that finally frees you up to lead.
Through consistent design, aligned creative direction, and ongoing optimization, we’ve helped clients evolve their brands in ways that amplify their presence, sharpen their message, and unlock real growth, without burning out or bottlenecking their business.
Because Behind the Brand isn’t just
creative support, it’s your next stage
of brand leadership.
You’ll have a system for evolving your brand, showing up with clarity, and making decisions with confidence, so your business isn’t just running, it’s compounding.
We're here to help you do the same:
elevate your brand, lead it forward, and finally step out of the weeds.
Continuous brand growth,
without the creative overwhelm.
Through consistent design, aligned creative direction, and ongoing optimization, we’ve helped clients evolve their brands in ways that amplify their presence, sharpen their message, and unlock real growth, without burning out or bottlenecking their business.
Because Behind the Brand isn’t just creative support,
it’s your next stage of brand leadership.
You’ll have a system for evolving your brand, showing up with clarity, and making decisions with confidence, so your business isn’t just running, it’s compounding.
We're here to help you do the same:
elevate your brand, lead it forward, and finally step out of the weeds.
Continuous brand growth, without the creative overwhelm.
Into brand leadership that scales
Streamlined Credit System
Ongoing Brand Optimization & Strategy
Your brand isn’t static and neither is our approach.
We’re constantly refining your visuals, message, and brand touchpoints to align with your next stage of growth.
Strategy is baked into every request, so your brand doesn’t just stay consistent, it evolves with purpose.
We don’t just execute, we elevate.
Quarterly Brand Strategy & Plan
Every 90 days, we zoom out to look at the big picture.
We’ll map your brand goals, upcoming campaigns, and creative priorities into a clear, actionable plan.
Every design request moves your brand in the right direction.
Because reactive brands don’t grow, strategic ones do.
Monthly Brand Taps
Think of this as your 30-minute pulse check.
Each month, we’ll meet to assess what’s working, what’s shifting, and where we can optimize
This ensures every asset we create reflects your most aligned and strategic direction.
Fast, focused, and built to keep your brand momentum going.
Centralized Client Portal
Your custom-built portal keeps everything in one place:
strategy docs, design requests, approvals, brand assets, timelines, and more.
No lost files. No scattered communication. Just a clear home base for your brand’s evolution.
A creative home designed for clarity, consistency, and ease.
Easily request, review, and approve high-impact design deliverables, without the back-and-forth.
Each request counts as one credit, regardless of scope (yes, even full website pages).
You get 6 credits per month, submitted through a clean system that keeps the process simple, efficient, and stress-free.
One request = one credit. No tiered pricing. No overthinking.
3-month commitment
access for 3 months
Behind the Brand isn’t just a design retainer or a traditional marketing service, it’s an on-demand creative partnership with structure and strategy built in.
Our credit system makes the process simple and powerful:
Every request, whether it’s a website page, a carousel, or a campaign asset, counts as one credit. No confusing tiers, no inflated estimates. Just 6 deliverables per month, streamlined through a system that saves you time and mental energy.
You get high-quality, professional design with built-in brand strategy, delivered efficiently, every month.
Because we don’t just design, we listen, interpret, and lead from alignment.
At Behind the Brand, our entire philosophy is rooted in Connection before Creation. We take the time to understand your brand’s identity, goals, and expression before any design ever hits the page. Each request is filtered through your brand strategy, so the output reflects the why behind your work, not just what looks good.
We don’t need you to hand us a perfectly polished brief, just your ideas, intentions, and direction.
We’ll take it from there, translating your vision into high-impact design.
You bring your genius, we'll bring the strategic, professional design to bring it to life for you.
We get it! Many of our clients have invested in support before and felt like it just… sat there. That won’t happen here.
Behind the Brand is built differently.
We act as your brand’s creative director, which means we’re proactively thinking ahead, baking strategy and optimization into every design request.
We usually have a running list of your priorities, brand goals, and upcoming direction. In fact, we’re often one step ahead, already mapping out the next project before you ask.
You don’t have to constantly come up with ideas.
We see the gaps. We know how to fill them. And we pride ourselves on being self-starters.
Your credits won’t go to waste because we’re here to make sure your brand keeps moving.
I’m worried about getting overwhelmed by too many things to manage – how does your service simplify things?
Behind the Brand is designed to remove creative chaos from your plate.
You don’t have to juggle designers, content creators, strategists, and endless back-and-forth. With our credit system, you just submit your requests, give feedback, and approve deliverables – all inside your streamlined client portal.
We keep track of what’s in progress, what’s up next, and how it all aligns with your strategy. You get clarity, momentum, and brand leadership, without the overload.
You stay in your zone of genius. We take care of the brand-building.